People stopped using effects

Good day to all :blush:! What’s going on with tiktok? The effects screenings stopped and suddenly everyone stopped filming with effects :thinking: :face_with_raised_eyebrow: In a year of constant effects creation, this is the first time this has happened. And in the center for receiving awards incorrect statistics of effects are shown which are reduced very much :melting_face:

I thought I was the only one experiencing this! I’ve seen even the biggest creators have less videos on their effects.


The problem has existed for many months, over time it has been getting worse and worse especially when new countries are accepted to create on effect house. that’s why they now require 100K video posts instead of 200K. But nothing changes, for 99% of creators it remains an impossible goal. The algorithm does not display the new filters.

The moral of the story. If you develop filters to monetize it’s better not to do them, a lot of work for nothing. If you’re doing it for fun, you can keep doing it.

In addition, mini-games are being considered more at the moment. If you develop masks, face makeup, 3D objects to embed as a mask etc you rarely get to 1000 video posts. Is the game worth the candle?

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In my case, considering the last 3 filters created to understand the anomalies, you can see that in three days the views are still at zero. Zero views, zero video posts with the filter.


I’ve been having a strange situation with games for a couple of months now. The games are not fully promoted on my page and then I removed them.But the masks moved very quickly.тMany people create different games and even use the templates that tik tok gives. they are moving forward. I was already thinking, maybe it also depends on the fact that you started creating masks or games at the beginning and that is what is being promoted and the other is standing

Strange situation. Now it turns out that only if you are lucky, the effects advance

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Exact! Lucky or purposely pushed by TikTok. I think this situation is quite known and analyzed by tiktok.

Everyone rushes to make filters with the hope of monetizing, tiktok earns a lot of filter uploads every day but in reality, except in very rare cases, creators are left with nothing.

This is why I don’t do filters anymore, just every now and then for fun and testing the situation (it gets worse and worse).